BUILDING BETTER BRANDS

LEAVE A LASTING IMPRESSION

EXPERTISE

Branding

Brand Strategy

Logo Identity

Messaging & Positioning

Brand Architecture

Voice & Tone

Brand Style Guide

Launch Strategy

Licensing

Licensing Partnerships

Private Label Sourcing

Brand Collaborations

Retail & Brand Partnerships

Product

Seasonal Trends

Category & Product Direction

Ecomm & Retail Merchandising

Product & Line Extensions

Competitive & Retail Analysis

Creative

Website Design & Development

Photoshoot Development & Execution

Video Content Creation

Social Media Content & Strategy

Media Planning & Buying

MISSION & VISION

INNOVATION

CREATIVITY

COLLABORATION

EMPOWERING
BRANDS

Mia Rothstein

I am a dynamic and entrepreneurial executive with twenty-four years of experience in the fashion, beauty, and home industries and a proven track record of successfully launching and cultivating thriving lifestyle brands. My expertise spans product development, marketing, and brand building, showcasing a sharp understanding of consumer needs and white space. I thrive in collaborative environments, working closely with teams to inspire innovation and exceed business goals.

LET'S SCHEDULE A CALL

MY APPROACH

I provide a holistic approach to brand development tailored to meet the evolving demands of the digital marketplace.
My strategy integrates all aspects of brand management to lay a strong foundation for growth.

01.

BRAND
STRATEGY

A HOLISTIC VISION

We develop clear strategies that are the foundation to success and help craft a fresh narrative into the consumers' hearts and minds. Redefining and owning the conversation.

02.

BRAND

BUILDING

FINDING THE WHITESPACE

We connect the dots in a highly competitive marketplace and help you gain access to our deep network of partners through design and sales solutions tailored to each relationship.

03.

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TREND & MERCHANDISING

INSPIRED DESIGN

We provide clear and edited direction tailored to your business's specific needs, along with compelling and relevant customer data and market intelligence to inform critical business decisions.

04.

CONTENT

& CREATIVE

MEMORABLE STORYTELLING

Every brand has a unique voice and story.

Our holistic approach to developing innovative marketing campaigns across media platforms maximizes engagement across all channels and creates a cohesive brand message.